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Yahoo enters the esports market with an eye on video

March 2, 2016 - Uncategorized

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Chances are if you aren’t creating your own esports vertical by now, you might be way behind the curve.

Yahoo announced its entry into covering competitive gaming full-time late Tuesday. It will bring on full-time staff and company resources to create a multi-pronged esports platform, which includes live streaming and produced video, player and team stats and scores, and a live chat.

SEE ALSO: Game developers are very excited about esports — and warming to VR

Yahoo is entering an emerging market as traditional sports outlets eye esports — and its massive engagement numbers — as the new frontier. In January, ESPN announced it own esports vertical, and Bleacher Report also had a job posting for its own esports content creators. Read more…

More about Gaming, Yahoo, Esports, and Entertainment
Source: Mashable

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