You Design. We HTML.

The NBA's shortest star shows off the perks to being small in Axe commercial

March 24, 2016 - Uncategorized

Screen_shot_2016-03-23_at_8.45.28_pm

Feed-twFeed-fb

When people call you short, they’re really just saying the worst thing about you is that there isn’t more of you.

That’s the profound revelation that hits a showering man in Axe’s latest commercial — the first in a new ad series called “Shower Thoughts.” 

SEE ALSO: Axe says the absolutely right thing about what makes a man

Cue the daydream sequence of five-foot-three retired NBA star Muggsy Bogues — the shortest man to ever play the game professionally — laying waste to a couple of much bigger opponents foolish enough to challenge him on the court.

The minute-long spot is the latest effort in Axe’s new marketing makeover, which was first unveiled in a celebrated commercial during the Super Bowl last month. Read more…

More about Muggsy Bogues, Advertising, Business, and Axe


Source: Mashable

› tags: Creative /