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Apple's brand hangs in the balance of its FBI standoff

February 19, 2016 - Uncategorized



Apple’s showdown with the FBI over access to an encrypted iPhone has been hailed by privacy advocates as a bold idealistic stand against the U.S. government’s overbearing mass surveillance system.

That may be so, but it’s also a calculated risk that benefits the company’s bottom line, its reputation in respect to its Silicon Valley competition and the carefully crafted maverick image that Apple has spent years building.

See also: Facebook and Twitter boldly stand with Apple against the FBI

To re-cap: On Tuesday, a judge ordered Apple to give the FBI a specially designed piece of software meant to bypass the encrypted security of an iPhone 5C used by one of the killers behind last December’s mass shooting in San Bernardino, California. Read more…

More about Apple, Business, Fbi, Encryption, and Advertising
Source: Mashable

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