Advertising on dating app Happn: From NGOs to brand romance
April 1, 2016 - Uncategorized
The online dating explosion (1,400 apps and sites in the UK and rising) has created a new avenue for marketers to explore. Yet while dating app ad campaigns have so far proved the exception rather than the rule, times are changing and Happn hopes to be a driver of that change.
Source: Brand Republic | Tech